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Taylor Cope Wallace

  • Work
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Dazed and Confused: Making It Up As We Go Along

DAZED AND CONFUSED (UK): Making It Up As We Go Along is a visual history marking 20 years of success and influence over contemporary culture and the international magazine world. Edited by Jefferson Hack and Jo-Ann Furniss. In collaboration with Dazed and Confused, Simmonds LTD and Rizzoli New York

Responsibilities
- Design

Justin Bieber: Just Getting Started

The highly anticipated, second official release on the life and musical career of Justin Bieber to date. Just Getting Started is published in collaboration with HarperCollins Publishers, Darren Tieste and Scooter Braun Projects.

Responsibilities
- Art Direction
- Design

User Journeys / Mocks - Various

LADbible x Cannes in Cairns 2023

Sponsorship of the 2023 Cannes in Cairnes, with Speaker session, branded activation and beer collab

Speaker session and panel:
From Paramedics to OnlyFans: Introducing HINDSIGHT.
LADbible Group introduces its brand new original series, created to share incredible stories of people’s experiences after choosing a particular path in life.

Paramedic Paul and OnlyFans star Minx join LADbible Australia on stage to share fascinating and honest learnings since venturing into their worlds.

Branded activation space and bar:
To promote the popular LADbible video franchise 'First Impressions', Our Cannes in Cairnes branded soace and bar encouraged festival attendees to try their hand at the game and watch their colleague's reactions back on the big screen

Beer collab LADbible x Good Beer Co:
LADbible and Good Beer Co came together to create a beer collab just for the event.
Beer was sold throughout the event and all proceeds went to the Great Barrier Reef conservation, climate action and First Nations women's leadership and custodianship of the Reef.

Responsibilities:
- Team & project management
- Creative strategy and planning 
- Budgeting and timelines
- Client comms

Deliverables:
- Branded Activation space
- Speaker session
- beer collab

GE: Innovation Never Sleeps

A award Winning, immersive interactive for Guardian Labs Australia and GE. Innovation Never Sleeps is an immersive web documentary that explores 24 hours in the lives of five remarkable minds shaping our world. Content spanned videos, imagery, articles and data visualisation.

Responsibilities
- Concept
- Art Direction
- Production across Video and Imagery
- Design

Awards
- Pixel Awards - experimental award
- CSS Design Awards - Website Of The Day
- Awwwards - Website of the day

LADbible x V Energy Splendour festival bus 2022

The V Energy Byron Party Bus - a free, guerilla-style Splendour shuttle service 

Faced with biblical rain that threatened to wash Splendour in the Grass out altogether. LADbible Group teamed up with V Energy to create a disruptive brand moment that spoke to a music and festival-loving audience.

- Over the wet weekend LAD and V hosted 12 bus trips to and from the festival
- More than 1000 festival goers got on board to party with V Energy and over 1,500 cans of product were handed out.
- We had a digital reach of 3.2m, 238% of target,
- 250+ social posts generated
- Average reach of 459k on our daily videos.
- Overall, we achieved an ROI of $350k – over double our initial investment.

Responsibilities
- Team & project management
- Creative strategy and planning 
- Budgeting and timelines
- Client comms

Deliverables
- Branded Activation
- Creative for social distribution

Tourism Tasmania

Reveal Your Curious Side: In collaboration with Tourism Tasmania. The Guardian produced an interactive personality quiz showcasing events which people could attend during their visit to Tasmania. 

Responsibilities:
- Concepting
- Art Direction
- UX / Design

LEXUS: Those Who Dared

content coming soon

Token, Behind The Lines and What in the World

Creative concept and design for The Guardian's growing podcast networks.
Token explores the collision of race, identity and the news with Monica Tan and Michael Safi. Behind The Lines takes an in-depth look behind the scenes of the Guardian Newsroom with Bridie Jabour.
What in the World is a look at world news stories. The kind of stories that traffic really well worldwide. Hosted by David Monk, Bonnie Malkin and Miles Martignoni.

The Brummell Magazine

The ideas and tastes of a modern gentleman. Reflecting the bold nature of his surroundings within the 21st century. The Brummell Magazine and supporting research document.

Responsabilities
- Concept
- Art Direction
- Design

Honda: My Wherever

A digital content series. ’Find your Wherever' is a partnership between Honda HR-V and Guardian Australia that tells a compelling immersive narrative around ‘journeys of self discovery’ using a range of digital storytelling tools.

Inside Nature's Giants

INSIDE NATURES GIANTS: Accompanying book and iPad app to the BAFTA award winning British documentary series with Channel 4. Foreword and commentary by evolutionary biologist, Richard Dawkins In collaboration with HarperCollins Publishers, Windfall Films, ENVY Post Production and Isotoma.

Responsibilities
- Design

Sweet India

SWEET INDIA: Working with the awarded British photographer, Jacob Perlmutter. Presenting key images which conjure up an ethos of Sweet India, exemplified by the people and places portrayed. Branded poster series.

Responsibilities
- Concept
- Art Direction
- Design

WIP - GE

Dazed and Confused: Making It Up As We Go Along

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Justin Bieber: Just Getting Started

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User Journeys / Mocks - Various

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LADbible x Cannes in Cairns 2023

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GE: Innovation Never Sleeps

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LADbible x V Energy Splendour festival bus 2022

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Tourism Tasmania

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LEXUS: Those Who Dared

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Token, Behind The Lines and What in the World

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The Brummell Magazine

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Honda: My Wherever

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Inside Nature's Giants

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Sweet India

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WIP - GE

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